Smith, Shaun

Bold: How to Be Brave in Business and Win - New Delhi Kogan Page Limited 2011 - xi, 317p. - Paper

Table Of Contents

Chapter - 00: Introduction;
Chapter - 01: Virgin Galactic;
Chapter - 02: O2;
Chapter - 03: AirAsia X;
Chapter - 04: Chilli Beans;
Chapter - 05: Six Senses Resorts and Spas;
Chapter - 06: Burberry;
Chapter - 07: BBH;
Chapter - 08: The Geek Squad;
Chapter - 09: Zappos.com;
Chapter - 10: Umpqua Bank;
Chapter - 11: TNT Express;
Chapter - 12: JCB;
Chapter - 13: innocent;
Chapter - 14: WWF;
Chapter - 15: How to be bold: practices, principles and people;
Chapter - 16: Bold practice survey

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Creative Ability in Business
Relationship Marketing

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